000 00366nam a2200145Ia 4500
008 211013s9999 xx 000 0 und d
082 _a658.8
_bKUR
100 _aBy Kurtz, David L.
_91551
245 0 _aPrinciples of contemporary marketing
250 _a15th
260 _c2012
_bCengage
_aNew Delhi
300 _axxxvii; 662p.
650 _aMarketing
_967
942 _cBK
999 _c905
_d905