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Maslen, Andy

Persuasive copywriting Cut through the noise and communicate with impact - 2nd - New Delhi, India Kogan Page 2019 - xii; 264 p.

ISBN: 9780749483661

Subjects--Topical Terms:
Advertising copy, Persuasion (Psychology), Marketing, Business communication

Dewey Class. No.: 659.132 / MAS

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