By Raju, M. S.
Consumer behavior: concepts, applications and cases - 1st - New Delhi Vikas Publishing House 2005 - xvi; 351p.
Consumer behaviour Marketing Management
658.8342 / RAJ
Consumer behavior: concepts, applications and cases - 1st - New Delhi Vikas Publishing House 2005 - xvi; 351p.
Consumer behaviour Marketing Management
658.8342 / RAJ