By Etzel, Michael J. et al.
Marketing: concepts and cases - 13th - New delhi Tata McGraw-Hill 2006 - xxvii; 735p.
Marketing Management
658.8 / ETZ
Marketing: concepts and cases - 13th - New delhi Tata McGraw-Hill 2006 - xxvii; 735p.
Marketing Management
658.8 / ETZ