By Jones, John Philip
What's in a name?: advertising and the concept of brands - 2nd - New Delhi P H I 2003 - xix; 308p.
Advertising Marketing Management
659.1 / JON
What's in a name?: advertising and the concept of brands - 2nd - New Delhi P H I 2003 - xix; 308p.
Advertising Marketing Management
659.1 / JON