By Copley, Paul
Marketing communication management: concepts and theories, cases and practices - 1st - New Delhi Butterworth-Heinemann 2007 - xii; 441p.
Marketing communication management Management Marketing
658.8 / COP
Marketing communication management: concepts and theories, cases and practices - 1st - New Delhi Butterworth-Heinemann 2007 - xii; 441p.
Marketing communication management Management Marketing
658.8 / COP