By Chitale, A K
Product policy and brand management: text and cases - 1st - New Delhi PHI Learning 2011 - xii; 264p.
Use of brands and trademarks
658.827 / CHI
Product policy and brand management: text and cases - 1st - New Delhi PHI Learning 2011 - xii; 264p.
Use of brands and trademarks
658.827 / CHI