The branded mind: what neuroscience really tells us about the puzzle of the brain and brand (Record no. 5992)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00390nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211013s9999 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 |
| Item number | LE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Plessis, Erik Du |
| 9 (RLIN) | 8645 |
| 245 #4 - TITLE STATEMENT | |
| Title | The branded mind: what neuroscience really tells us about the puzzle of the brain and brand |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2011 |
| Name of publisher, distributor, etc. | Kogan Page |
| Place of publication, distribution, etc. | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii,251p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 0 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Jaipuria Jaipur Library | Jaipuria Jaipur Library | 10/13/2021 | 2012-03-03 | 3 | 658.8342 LE | 6761 | 12/21/2021 | 12/20/2021 | 10/13/2021 | General Books |