Principles of marketing (Record no. 8996)

000 -LEADER
fixed length control field 00491nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211206s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789676590510
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name By Kamarulzaman, Yusniza
9 (RLIN) 1784
245 #0 - TITLE STATEMENT
Title Principles of marketing
250 ## - EDITION STATEMENT
Edition statement 2nd
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2013
Name of publisher, distributor, etc. Oxford
Place of publication, distribution, etc. New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent xiv; 297p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Principles of marketing
9 (RLIN) 11663
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 67
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing, Principles of marketing
9 (RLIN) 1785
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Books

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