Product and brand management (Record no. 8998)
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000 -LEADER | |
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fixed length control field | 00517nam a2200181Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 211206s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780199460496 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.827 |
Item number | PAN |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | By Panda, Tapan K |
9 (RLIN) | 829 |
245 #0 - TITLE STATEMENT | |
Title | Product and brand management |
250 ## - EDITION STATEMENT | |
Edition statement | 1st |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Date of publication, distribution, etc. | 2016 |
Name of publisher, distributor, etc. | Oxford |
Place of publication, distribution, etc. | New Delhi |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxiv; 862p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Product and brand management |
9 (RLIN) | 11667 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Brand management |
9 (RLIN) | 4359 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Brand management, Product and brand management |
9 (RLIN) | 1787 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | General Books |
No items available.