Marketing research: text and cases (Record no. 9134)

000 -LEADER
fixed length control field 00453nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211206s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070220874
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number NAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name By Nargundkar, Rajendra
9 (RLIN) 2018
245 #0 - TITLE STATEMENT
Title Marketing research: text and cases
250 ## - EDITION STATEMENT
Edition statement 3rd
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2015
Name of publisher, distributor, etc. McGraw-Hill
Place of publication, distribution, etc. New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent xxvi; 533p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
9 (RLIN) 698
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
9 (RLIN) 698
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Books

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