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Brand strategy in three steps: A purpose driven approach to branding

By: Mandel, Jay Material type: Text

TextPublication details: UK Koganpage 2023Edition: 1stDescription: 241pISBN: 9781398609792Subject(s): Brand strategyDDC classification: 658.827

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	Jaipuria Jaipur Library	658.827 MAN (Browse shelf (Opens below))	Available		13590

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Previous	658.827 LIN Branwashed	658.827 LIN Branwashed	658.827 MAN E-Commerce	658.827 MAN Brand strategy in three steps: A purpose driven approach to branding	658.827 MAR Corporate reputation, branding and people management: a strategic approach to HR	658.827 MAR Corporate reputation, branding and people management: a strategic approach to HR	658.827 MAR Brand from the inside	Next

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