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The hottest ideas in word of mouth advertising: what works what doesn't what's fake and why

By: By Harris, Godfrey Material type: Text

TextPublication details: New Delhi Viva Books 2005Edition: 1stDescription: 260pSubject(s): Advertising Marketing ManagementDDC classification: 659.1

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	Jaipuria Jaipur Library	659.1 HAR (Browse shelf (Opens below))	Available		2001

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	659.1 ETH Ethics in advertising: Indian and international experiences	659.1 GOL Cracking the ad code	659.1 GUP Advertising: principles and practice	659.1 HAR The hottest ideas in word of mouth advertising: what works what doesn't what's fake and why	659.1 HOW How to plan advertising	659.1 HOW How to plan advertising	659.1 HOW How to plan advertising	Next

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