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Conceptual issues in consumer behaviour: the Indian context

By: By Kumar, S. Ramesh Material type: Text

TextPublication details: Delhi Pearson Education 2004Edition: 1stDescription: xviii; 323pSubject(s): Consumer behavior Marketing ManagementDDC classification: 658.83420954

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Item type	Current library	Call number	Status	Barcode
General Books	Jaipuria Jaipur Library	658.83420954 KUM (Browse shelf (Opens below))	Available	0762
General Books	Jaipuria Jaipur Library	658.83420954 KUM (Browse shelf (Opens below))	Available	2278
General Books	Jaipuria Jaipur Library	658.83420954 KUM (Browse shelf (Opens below))	Available	2686

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	658.8342 WOO Market-driven thinking: achieving contextual intelligence	658.8342095 CHA Consumer behavior in ASIA: issues and marketing practice	658.83420954 BIJ We are like that only: understanding the logic of consumer India	658.83420954 KUM Conceptual issues in consumer behaviour: the Indian context	658.83420954 KUM Conceptual issues in consumer behaviour: the Indian context	658.83420954 KUM Conceptual issues in consumer behaviour: the Indian context	658.83420954 MAJ Consumer behaviour: insights from Indian market	Next

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