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Advertising media planning: a brand management approach

By: By Kelley, Larry D Material type: Text

TextPublication details: New Delhi PHI 2004Edition: 1stDescription: vii; 144pSubject(s): Advertising Marketing ManagementDDC classification: 659.1

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	Jaipuria Jaipur Library	659.1 KEL (Browse shelf (Opens below))	Available		0869
General Books	Jaipuria Jaipur Library	659.1 KEL (Browse shelf (Opens below))	Available		0870

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Previous	659.1 KAZ Advertising and sales promotion	659.1 KAZ Advertising and sales promotion	659.1 KEL Advertising media planning: a brand management approach	659.1 KEL Advertising media planning: a brand management approach	659.1 LAN Kleppner's advertising procedure	659.1 LAN Kleppner's advertising procedure	659.1 MAT Advertising management	Next

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