|
121.
|
Behaind powerfull brands: from strategy to campaign by By Jones, Philip John. Edition: 1stMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw Hill 2000Availability: Items available for loan: Call number: 658.827 JON (1).
|
|
122.
|
Human resource management by By Ivancevich, John M. Edition: 9thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw-Hill 2006Availability: Items available for loan: Call number: 658.3 IVA (4).
|
|
123.
|
|
|
124.
|
Consumer behavior by By Loudon, David L. Edition: 4thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw-Hill 2002Availability: Items available for loan: Call number: 658.8342 LOU (3).
|
|
125.
|
Basic marketing: a global-managerial approach by By Perreault, WilliamD. Edition: 15thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw-Hill 2006Availability: Items available for loan: Call number: 658.8 PER (2).
|
|
126.
|
Marketing: concepts and cases by By Etzel, Michael J. et al. Edition: 13thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New delhi Tata McGraw-Hill 2006Availability: Items available for loan: Call number: 658.8 ETZ (2).
|
|
127.
|
Brand positioning: strategies for competitive advantage by By Sengupta, Subroto. Edition: 2ndMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw-Hill 2005Availability: Items available for loan: Call number: 658.827 SEN (1).
|
|
128.
|
Strategic marketing channel management by By Bowersox, Donald J. Edition: 1stMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw Hill 2004Availability: Items available for loan: Call number: 658.802 BOW (1).
|
|
129.
|
Economic development in South Asia by By Khan, MOhsin S. Edition: 1stMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata Mcgraw-Hill 2005Availability: Items available for loan: Call number: 338.9954 KHA (1).
|
|
130.
|
Retailing management: text and cases by By Pradhan,Swapna. Edition: 2ndMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw-Hill 2006Availability: Items available for loan: Call number: 658.87 PRA (2).
|
|
131.
|
Business communication: building critical skills by By Locker, Kitty O. Edition: 3rdMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw-Hill 2008Availability: Items available for loan: Call number: 658.45 LOC (2).
|
|
132.
|
Risk management and insurance by By Harrngton, Scott E. Edition: 2ndMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw Hill 2004Availability: Items available for loan: Call number: 368 HAR (2).
|
|
133.
|
|
|
134.
|
Investment banking: an odyssey in high finance by By Subramanyam, Pratap. Edition: 3rdMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing 2007Availability: Items available for loan: Call number: 332.66 SUB (1).
|
|
135.
|
|
|
136.
|
The eleven key to leadership by By Smith, Dayle M. Edition: 1stMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw Hill 2003Availability: Items available for loan: Call number: 658.4092 SMI (1).
|
|
137.
|
Financial institutions, instruments and markets by By Parameswaran, Sunil K. Edition: 1stMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw Hill 2007Availability: Items available for loan: Call number: 332.1 PAR (1).
|
|
138.
|
|
|
139.
|
Leadership though people skills by By Lefton, Robert E. Edition: 1stMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: 2004 Tata McGraw Hill 2005Availability: Items available for loan: Call number: 658.4092 LEF (1).
|
|
140.
|
|