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1.
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Advertising integrated Brand Promotion

by O'Guinn, Thomas C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: 2007 Thomson 0Availability: Items available for loan: (1).

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2.
PROMO: Integrated marketing communications

by O'Guinn, Thomas C | Allen Chris T | Semenic, RIchard J | Baneerjee, Mohua.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Cengage Learning India Pvt. Ltd., 2017Availability: Items available for loan: Call number: 658.8 OGU (2).

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