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1.
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Customer behavior: a managerial perspective

by By Sheth, Jagdish N.

Edition: 2ndMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Bangalore Thomson 2003Availability: Items available for loan: Call number: 658.8342 SHE (2).

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Handbook of relationship marketing

by By Sheth, Jagdish N.

Edition: 1stMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Response Books 2008Availability: Items available for loan: Call number: 658.812 SHE (2).

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