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What's in a brand: building brand equity through advertising

By: By Jones, John Philip Material type: Text

TextPublication details: New Delhi Tata McGraw-Hill 2006Edition: 1stDescription: xv; 335pSubject(s): What's in a brand: building brand equity through advertiDDC classification: 658.827

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Item type	Current library	Call number	Status	Date due	Barcode
General Books	Jaipuria Jaipur Library	658.827 JON (Browse shelf (Opens below))	Available		1848
General Books	Jaipuria Jaipur Library	658.827 JON (Browse shelf (Opens below))	Available		1849

Previous	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available	Next
Previous	658.827 IND Beyond branding	658.827 IND Brand together	658.827 IND Brand together	658.827 JON What's in a brand: building brand equity through advertising	658.827 JON What's in a brand: building brand equity through advertising	658.827 JON Behaind powerfull brands: from strategy to campaign	658.827 JON Behind powerful brands: from strategy to campaign	Next

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