Strategic brand management: branding, measurring, and manging brand equity

By: By Keller, Kevin LaneMaterial type: TextTextPublication details: New Delhi Pearson Education 2005Edition: 2ndDescription: 816pSubject(s): Brand management BrandingDDC classification: 658.827
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Item type Current library Call number Status Date due Barcode
General Books General Books Jaipuria Jaipur Library
658.827 KEL (Browse shelf (Opens below)) Available 0776
General Books General Books Jaipuria Jaipur Library
658.827 KEL (Browse shelf (Opens below)) Available 6070

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